Serving Westfield, New Jersey
Interior Design Firm in Westfield, NJ
Luxury residential interior design for Westfield's grand Victorians, stately colonials, and lively downtown.
Call (732) 933-4344 Request Consultation

Est. 1996 · ASID & IIDA Members · WBENC Woman-Owned · 500+ Projects · 3M+ Sq Ft Designed
Interior Design in Westfield, New Jersey
Westfield has architecture with opinions. Where many suburbs settled into the reliable colonial, Westfield collected grand Queen Anne Victorians, sprawling shingle-style houses, stately Tudors, and stone colonials, many gathered in coveted enclaves like Wychwood and Stoneleigh Park. These are houses with turrets and wraparound porches, leaded glass and carved staircases, and they demand interiors with the confidence to answer them.
The town around them is just as spirited. Westfield's downtown is genuinely vibrant, a walkable stretch of restaurants, boutiques, and long-running institutions that gives the community a real center of gravity. Add an easy train to Manhattan and top schools, and you have a place that attracts sophisticated families who value character, craft, and a home with a story.
Neighborhoods we serve: Wychwood · Gardens · Stoneleigh Park · Indian Forest · Manor Park

Holmdel, NJ
Holmdel Residence
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Princeton, NJ
Princeton Residence
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Colts Neck, NJ
Colts Neck Residence
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Luxury Residential Interior Design in Westfield
Westfield's Victorians and period homes are a joy and a responsibility. Their original detail, from newel posts and pocket doors to stained glass and elaborate trim, is exactly what makes them special, and our first instinct is always to honor it. We restore and reinterpret period character while discreetly introducing the kitchens, baths, systems, and layouts a modern family actually needs.
That means chef-caliber custom kitchens that feel original to a century-old house, spa primary baths with heated floors and freestanding tubs tucked into former sleeping porches, paneled studies, butler's pantries, and the millwork and built-ins that let new work sit naturally beside old. In houses with this much personality, the craft has to be impeccable, and it is.
- Historic home renovation
- Custom kitchens
- Architectural millwork
- Spa primary baths
- Space planning
- Lighting design
- Custom furnishings
- Art curation
Call (732) 933-4344 Request a Consultation
Commercial Interior Design in Westfield
Westfield's downtown is a rare thing, a genuinely thriving Main Street, and we design for the businesses that keep it that way. From boutique retail and design-forward restaurants to salons, aesthetic studios, and professional and medical offices, we create interiors that feel current and distinctive while respecting the town's established, character-rich streetscape.
Corporate
Tricon Corporate
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Corporate
Designer Greetings
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The INSABELLADESIGN Difference
Designing in Westfield means respecting architecture that has strong ideas of its own. Because we manage every phase in-house, from concept through the last installed detail, we can pair sensitive historic work with modern comfort and keep the whole project on a single, accountable track, which matters enormously in houses where a clumsy renovation is instantly obvious.
Every project runs through founder Beth Insabella Walsh personally. In a town where neighbors take real pride in their Victorians and word travels quickly, that consistency matters. We treat each of these houses as the irreplaceable original it is.
Selected Work
Projects from our portfolio closest to Westfield in both location and character.

Holmdel Residence
Holmdel, NJ. An ASID Silver Award winning primary suite renovation in a substantial family residence.
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Princeton Residence
Princeton, NJ. A transitional renovation blending older architectural character with cleaner lines and updated function.
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Tricon Corporate
Corporate. Executive conference and office environments designed to support professional collaboration.
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View Residential Portfolio View Commercial Portfolio
I must say it's been my pleasure to have had the opportunity to work with Beth and her team at Insabella Design. My boss has been a long time client of Beth, over 25 years. And over those many years I was fortunate enough to work with Beth directly. She is extremely attentive and knows exactly what needs to be done. She has designed numerous major renovations and reconstruction projects for us. She has always been a pleasure to work with from the beginning of the projects to the very end. If I ever needed something in a pinch she always makes it happen. I would be completely lost without her and her support in keeping my boss comfortable and happy. Thank you Beth, to you and your team for your excellent services.
30+ Years of Experience
500+ Projects Completed
3M+ Sq Ft Designed
98% Client Satisfaction
How a Project Works
1. Start with a conversation
A consultation at our Little Silver studio or your property. We talk through the space, the scope, how you live or work in it, and what you want the finished project to accomplish. No obligation, and you will always be speaking with Beth.
2. Design and decisions
Space planning, materials, millwork and cabinetry design, lighting, and furnishings developed into one coherent plan, with drawings and documentation your contractor and trades can actually build from.
3. We carry it to the finish
We coordinate the trades, manage orders and timelines, and stay on the project through installation and styling, so you get a completed space rather than a plan left for you to assemble.
About INSABELLADESIGN
- Nearly 30 years of award-winning residential & commercial design (est. 1996)
- ASID & IIDA professional members · WBENC-certified, woman-owned firm
- Full service: detailed space planning and design documentation, custom kitchens & baths, millwork, furnishing, install
- Every project led personally by founder Beth Insabella Walsh
- Trusted by the architects, builders, and trades our clients rely on
- Sourced materials, custom fabrication, and finishes held to an exacting standard
Nearby Areas We Serve
Westfield Interior Design FAQs
Do you specialize in Westfield's Victorian and period homes?
Yes, most of what we take on here is period work. Rather than starting from a generic playbook, we work from what's already in the house, the proportions, the trim profile, the hardware, and build the new kitchen or bath to match, so it reads as though it always belonged.
Can you add a modern kitchen to a historic Westfield home?
Absolutely, and it's one of the most requested projects here. We match cabinetry profiles, hardware, and trim to the house's original era so the new kitchen reads as though it's been there for a hundred years, not added in the last five.
Do you work in Wychwood and Stoneleigh Park?
Yes. We work throughout Westfield, including its most coveted enclaves like Wychwood, Stoneleigh Park, and the Gardens, each with its own architectural character.
Are you comfortable with bolder color and pattern?
Yes. Westfield's expressive architecture often invites confident color, pattern, and antiques, and we design to match a home's personality rather than flatten it into something generic.
Is the founder personally involved in Westfield projects?
Yes. Beth walks every historic property herself before work begins and stays on the decisions that matter, what gets preserved, what gets replaced, rather than leaving those calls to someone else on site.
Do you also design downtown Westfield businesses?
Yes. We design commercial spaces for exactly this kind of walkable, established downtown, retail, restaurants, and professional offices where the storefront and interior both have to hold their own next to a century of neighboring architecture, not just look good on their own.
Start a Project in Westfield
Own a Westfield Victorian or colonial worth doing right? Let's design interiors as distinctive as the house.
(732) 933-4344 info@insabelladesign.com
Serving Westfield, Union County, and communities throughout New Jersey